Husky standing on the turf play yard at Dogtown, looking at the camera

Northshore Dogtown · Gloucester, MA

Where every dog
finds joy.

Daycare, overnight stays, Dogtown Academy, grooming, training and at-home walks, tailored to your dog in a 10,000 sq. ft. facility on Cape Ann.

  • 1,500+ happy pets
  • 10,000 sq ft of play space
  • Groups of 7–10 dogs
  • Open 6:30 AM weekdays

About us

Professional care for your pet.

At Dogtown in Gloucester, MA, we create the ultimate experience for your dog with tailored playgroups matched by size and temperament. Each pup is part of a small group, typically 7–10 dogs, ensuring socialization without overwhelm.

Our 10,000 sq. ft. facility offers plenty of space to play, relax and thrive, always under the watchful care of trained staff who prioritize safety and fun. Our on-site grooming studio keeps your dog or cat looking and feeling their best with baths, trims and more. Trust Dogtown for a joyful, personalized experience, every single day.

1,500+
Happy pets and counting
10,000
Square feet to play, rest and thrive
7–10
Dogs per matched playgroup
100%
Positive reviews from pet parents

How we work

See our care in action.

Watch our groomers work their magic. From gentle brushing to precision cuts, every moment is filled with care and expertise. Your pet’s happiness is our priority.

Australian shepherd smiling on the grooming table
Groomer cuddling a cat after its groom

Dog daycare

Small groups. Big yard.

Full day $42, half day $33. Playgroups of 7–10 dogs matched by size and temperament, with pools, platforms and turf to run on.

Discover daycare
Two dogs splashing in the blue pool in the Dogtown play yard

Dogtown Academy

Daycare with a curriculum.

Training, enrichment, fitness and play, plus a training session with our trainer every day. Full day $89, half day $69.

Discover the Academy
Trainer guiding an Australian shepherd over the agility A-frame
Golden retriever resting on a cozy bed in a Dogtown boarding suite

Overnight stays

Overnight stays with all the daycare perks.

Suites from $78 per night. Playgroups by day, comfortable bedding and 24/7 monitoring at night. Classic and Deluxe bundles, Sunday pick-up windows.

Add-ons for daycare, Academy and overnight stays

Customize your pet’s perfect day.

Enrichment you can add to any daycare day, Academy day or overnight stay, plus a bath or full groom before pick-up. Book add-ons online, in the app or at drop-off.

01$6

Frozen Kong

A stuffed, frozen Kong for slow, satisfying work and a calm settle afterwards.

02$6

Homemade Pupsicle

A frozen treat made in-house. Great for hot days and nervous first visits.

03$7

Puzzle Game

Puzzle toys and slow feeders that turn a treat into ten minutes of problem solving.

04$5

Lick Mat

Licking is naturally calming. Ideal after play or for dogs who need a mid-day reset.

05$10

Treadmill Session

A supervised walk on the dogPACER treadmill for steady, low-impact exercise.

06$7

Sniff Room

Find-it games and scent work in a quiet room, tiring the brain as much as the body.

07from $55

Bath

A warm bath, blow-dry and brush-out in the Dogtown Grooming studio before pick-up. Priced by size.

08from $75

Full Grooming

Bath plus a breed-specific or custom haircut, so your dog comes home fresh. Priced by size.

Transformations

Smiles and happy tails.

Take a peek at some recent days at Dogtown: playgroups on the turf, Academy rotations and fresh grooms. Every pet leaves looking like a star.

Golden retriever and husky playing together on the turf at Dogtown daycare
Trainer guiding an Australian shepherd over the agility A-frame
Golden retriever cooling off in a splash pool at Dogtown
Doodle exploring a raised garden bed at Dogtown Academy
Happy hound mix smiling in the Dogtown play yard
Chocolate lab walking on the dogPACER treadmill
Two dogs splashing in the blue pool in the Dogtown play yard
Freshly groomed goldendoodle, fluffy and dry
Fluffy white dog trotting across the turf yard with playgroup friends
Black lab sniffing herbs in the Dogtown Academy sensory garden
Pug in a red jacket sitting on the blue play structure
Chocolate lab leaping into the pool
Small doodle smiling during a playgroup at Dogtown
Relaxed long-haired cat lying on the grooming table
Golden retriever standing proudly on a blue play platform
Golden retriever solving a puzzle feeder under the Dogtown logo

See the full gallery

Pick-up & drop-off

The Pup Van comes to you.

Pup Van pick-up and drop-off is available for $10 each way in the Rockport, Gloucester, Essex and Manchester-by-the-Sea area. Not in the area? Ask us for pricing.

  • Rockport
  • Gloucester
  • Essex
  • Manchester-by-the-Sea
The Dogtown Pup Van: a navy van with dog portraits, the Dogtown logo and the phone number on the side

Google reviews

What pet parents say

Real reviews from pet parents across the North Shore, straight from Google.

Had a great visit? Leave us a review on Google

In the community

Proud to support Cape Ann.

Dogtown sponsors and stands with the local organizations that look after animals and the people who love them.

  • Cape Ann Animal Aid
  • STAY: Serving The Animals You Love
  • The Feline and Co.: cat grooming, boarding and behavior
  • Cape Ann Pride
  • Greater Cape Ann Chamber of Commerce
Screens of the Northshore Dogtown mobile app

The Dogtown app

Book in a few taps. Get report cards. Unlock weekly deals.

Stay in the loop with our latest services, book appointments in seconds and see your dog’s daily “pawgress” report, all from the convenience of our app.

Download on the App Store Get it on Google Play

More about the app

FAQs

Frequently asked questions

Straight answers on hours, evaluations, vaccinations and what to bring.

What are your hours, including drop-off and pick-up times?
We are open Monday to Friday 6:30 AM – 6:30 PM and Saturday 8:00 AM – 6:00 PM. Sunday is closed for daycare (overnight-stay pick-up and drop-off only). Weekday drop-off and pick-up windows are 6:30 – 9:30 AM, 12:00 – 1:00 PM and 4:00 – 6:30 PM; Saturday windows are 8:00 – 10:00 AM, 12:00 – 1:00 PM and 4:00 – 6:00 PM; Sunday overnight-stay windows are 8:00 – 10:00 AM and 4:00 – 6:00 PM.
What is the evaluation process, and why is it required?
Before enrolling in daycare, Dogtown Academy, overnight stays or walks, all dogs must complete a free evaluation. This includes a temperament test and a few hours of supervised interaction to ensure they are comfortable in our environment. This helps us maintain a safe and positive experience for all dogs in our care. Evaluations are conducted Monday through Friday between 6:30 and 9:30 AM by appointment. No evaluation is needed for grooming.
What vaccinations and paperwork are required for my dog to attend?
For the health and safety of all our guests, we require all dogs to be up to date on Rabies, Distemper (DHPP or equivalent) and Bordetella (kennel cough), and to have a current city dog license. Proof of vaccination and the license must be provided during your dog’s evaluation, along with the quick new customer form.
What should I bring when dropping off my dog for daycare or an overnight stay?
For daycare, you only need to bring your pup on a leash with a secure collar or harness. For overnight stays, you may bring their food (pre-portioned is preferred), any necessary medications, and a small comfort item like a blanket or toy. We provide comfortable bedding and plenty of enrichment activities.
Do you offer pick-up and drop-off?
Yes. The Dogtown Pup Van offers pick-up and drop-off for $10 each way in the Rockport, Gloucester, Essex and Manchester-by-the-Sea area. Not in the area? Ask us for pricing. Add the van when you book daycare, Academy or an overnight stay, or call the front desk.
How do you handle dogs with special behavioral needs?
We understand that some dogs may have specific behavioral tendencies, such as reactivity to certain dogs or anxiety in new environments. Our experienced staff carefully evaluates each dog’s behavior and tailors their experience accordingly. If your dog has special needs, please let us know in advance so we can provide the best care possible.

More questions? Read the full FAQ

Contact us

Come say hi.

Have a question? We’re always here to help. Call, drop by during a pick-up window, or send a note and we’ll reply within one business day.

Call us 978 491-5922 Mon–Fri 6:30 AM–6:30 PM · Sat 8 AM–6 PM Visit us 210 Eastern Ave Gloucester, MA 01930 · Get directions ↗ Email us contact@dogtowndaycare.com Replies within one business day Follow along @dogtowndogdaycare Daily photos and report cards on Instagram and Facebook
Drop-off & pick-up windows
Monday – Friday6:30 – 9:30 AM · 12:00 – 1:00 PM · 4:00 – 6:30 PM
Saturday8:00 – 10:00 AM · 12:00 – 1:00 PM · 4:00 – 6:00 PM
Sunday (overnight stays only)8:00 – 10:00 AM · 4:00 – 6:00 PM

Send a message

Training enquiries hear back within the hour on weekdays.

Next step

Ready for a tail-wagging day?

Book online in a few taps, send the customer inquiry, or come see the facility for yourself. Every dog starts with a free evaluation. No evaluation needed for grooming.

  1. 01Free evaluationWeekdays 6:30 – 9:30 AM
  2. 02Book a dayOnline, in the app or by phone
  3. 03Play, rest, repeatReport card at pick-up

Follow along

Daily photos and report cards.

Call Book now